DISNEY CONNECTION

Product Design & Management | Creative Direction

I created and managed Disney Connection with a dedicated team over a seven year lifespan. The product was a self-contained, kids entertainment destination licensed to over a hundred high speed Internet service providers nationwide as a benefit to their customers. We continuously refreshed the product with exclusive games that we developed, Disney Channel video, gems from the Disney Archives and limited acccess to premium subscription services.

HPSlide_060_DCnntnDLevato3
60 Second Sizzle
Theming

We designed the homepage for weekly theming and user customization. User interface color palette could be producer-defined per theme.

Planning

Planning for all site features included wireframes, user flows, functional specs and prototyping.

Wireframes_01
Marketing

Disney Connection's first marketing site was launched in 2006 before broadband was widely adopted. The site made abundant use of animated Flash transitions to drive the message that Disney Connection was innovative and represented the very best in broadband content.

Digital Showcase Theater

We created a whimsical theater within Disney Connection to showcase a weekly line-up of classic Disney cartoons. Part of the fun was watching the "Popcorn Preshow", a weekly collection of fun facts, trivia questions, did-you-knows, riddles and corny jokes.

DCSwirlLogo_Sml_01

GKGWebsite For Opening Of New Gym

Thomas & FriendsParent & Child Websites - Modular Approach

BarbieFull Digital Refresh

LuceworksShopping Hub For POD Business

Hot WheelsSite Redesign - Modular Approach

Shop & WishlistShopping Solution Across Mattel Brands

LADCP Story MapsVolume Production Tool & Method

CFRUWebsite For Prominent Urologist

ABCmouseFeature Upgrades + Mobile Conversion

Max SteelFull Digital Refresh

Ever After HighFull Digital For New Toy Launch

Real SteelProgressive-Release Boxing Game In Unity

Logo & BrandingVarious Projects - Logos, Guides, Branding

Wrigley's 5 GumGame For 'Stimulate Your Senses' Campaign

Arena ChallengeRobust Multiplayer Party Game

FCC-SoCalWeb Design, Email & CRM For Non-Profit

Disney ConnectionPremium Broadband Product For ISPs

Online GamesSingle & Micro-Multiplayer Games

LinkedIn      Behance      Pinterest

© Ben Luce     |     ben@benluce.com     |     About